Optimising your business ranking on the internet is one of the most important steps in promoting a business. Since the internet is vast, it is significant that you must be visible to potential customers. There are many factors that lead to higher rankings and visibility. Most of them revolve around optimising the website or Google SEO.
It is in the hands of a professional web developer to improve the quality of your website. Whereas professionals go through various steps to perform Google SEO and the usage of webmasters tools.
This article talks about web development and Google SEO to increase your rankings in the pool of online business.
Web Development
Statistics say that 75% of internet users never go to the second page of a search result. This means if you are not on the top page of the search results, your visibility drops by 75%. By having a professional-looking website conveys the customers that you are a professional business. It gives them confidence in your capabilities.
Professional web developers are experts in making your website get displayed on the first page. They use various webmasters tools to gather information on competitors sites. Our team of experts ensure to give its customers various options to choose from, based on customer needs. The following are the services we provide:
- WordPress: Helps you design a top-notch website and content for your business.
- E-Commerce: Gives you a professional-looking eCommerce website. It just doesn’t focus on conversion rates but also designs a website that is visually pleasing.
- WooCommerce: This service provides you services such as eCommerce development, maintenance etc.,
How does web development help improve visibility?
- It’s time and cost-effective
- Can make you stand out from the crowd
- Helps you improve conversion rates
- Internet users are impatient, they always choose a website that is easy to interact with.
- Showcases your knowledge and credibility
To constantly monitor websites, it is essential to have a webmasters tool to improve the performance of the websites.
Google SEO
When it comes to Google SEO it is important that you consider the help of a professional to optimise your content. Creating high-quality content and adding keywords are the basic ways of improving your Google rankings. Apart from these, there are several other tactics that can improve your rankings.
- Use conversational phrases in your webpage
- Add sharing options for your content(Using WordPress Social Sharing plug-in)
- Use outbound links to enhance your site
- Work on content readability (Simpler content attracts web users)
- Focus on providing an easily accessible user interface
- Identify and fix broken links (This requires constant maintenance)
We can carry out all these above-mentioned tasks for you and help in the constant maintenance of your website. Professionals at Techamenity understand the importance of having a high ranking website. They help you in the following ways.
- Initial website analysis
- Keyword research
- Content development
- Onpage optimisation
- Site architecture and internal linking
- Link building
- Analytics
- Performance review and report
Conclusion
Due to the pandemic, most of the businesses are now migrating online to promote themselves. This makes web development and Google SEO and usage of webmaster tools a primary method to boost rankings. Techamenity integrates the tech-savvy ideas with a creative business approach to fulfil your online business needs.
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